[Event] – Adidas Originals Eyewear Launch by Italia Independent Fall/Winter 2016-17

Was invited to have the first hand feel and view of the adidas Originals Eyewear by Italia Independent Fall/Winter 2016-17 Edition, and also it is also Italia Independent’s first official launch in Asia! I have heard so much about their lightweight and trendy wear, that is suitable for both men and women! adidas Originals Eyewear by Italia Independent introduces the metal frames that creates this edgy look and keeping the functionality to it’s fullest. Keeping the unique style to the traditional functionality definitely requires a lot of innovation to it!

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The collection – which will launch for the first time in Asia on January features sunglasses and frames that comes in those cool retro looks and classic prints (camo to leopard prints, yummmmz) to choose from. The whole show was amazing, not only I get to see their new frames and design, I even get to try it out on my own! 🙂 To be honest, it is not just only about the style but it is also comfortably snuggly fitted to the bridge of my nose with their interchangeable nose pads and also it’s super-light weight mental frames with that soft surface! Great for wearing it on all sorta occasions, and even feasible for working out! The flat lenses that they use gives the internal non-glare treatment, no longer need to worry looking all wrong with sunglasses that can protects you from the sun! 🙂

The event started with an opening speech by Mr Paolo Sasso, APAC Sales Consultant from Italia Independent and Mr George Lee, Managing Director of Sin Kwang Group. There was a mini fashion show that comes along with the whole event whereby they have models featuring the latest collection of adidas Originals eyewear, it really gives me ideas on how to match different eyewear with different occasion.

Not forgetting the canapés specially prepared by The Refinery, and they even have adidas theme mocktails to go along with it! Such creativity!

adidas Originals Eyewear by Italia Independent products is available in stores now! Sin Kwang Group and Eye Trendy is the sole distributor of adidas Originals eyewear in Singapore, Malaysia and Indonesia! Prices starting from $205 for sunglasses and $185 for prescription frames.

Below are some of the few eyewear that I personally like and have gotten it for myself and my boyfriend :).







Really love the sunglasses with different types of shape and even design that suits us so perfectly. No only it is light weight, it is definitely comfy to wear on. I also got the metal spectacles, damn I have to say it looks really smart… Even on my dog, QQ! (Don’t worry no degree!)





For more information, please visit http://eye-trendy.com or follow them on their Facebook Page at https://www.facebook.com/eyetrendy/

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