Missed River Island?
Well, River Island fans rejoice because starting from 13th September onwards. Yes, you read me right, the beloved British high-street brand will return via e-commerce to South-East Asia’s leading fashion e-tailer.
The trend-setting British high-street brand, known for its edgy take on fast fashion, will make a comeback through localized pure-play e-commerce, on ZALORA. The brand will also be launched on ZALORA’s Hong Kong and Malaysia sites, available for the first time.ZALORA shoppers will also have the opportunity to subscribe to the exclusive River Island VIP club and receive offers and targeted promotions.
ZALORA will be introducing both the Men’s and Women’s AW13 collection – featuring apparel, shoes, bags, and accessories – Following the official on-site launch at www.zalora.sg/river-island-singapore/, on Friday, the 13th of September.
The inaugural collection will feature a mix of chic-meets-street with both runway and urban inspirations. The women’s assortment boasts a strong Monochrome focus, with sophisticated touches of embellishment. The creative team behind the collection has worked a fun and youthful message into their latest designs, taking top runway trends and interpreting them in a wearable and affordable way.
Can’t wait for the launch? Remember to mark down the date on your calendar!